Top 5 Personalization Apps Performance on Unified Platform in Belgium, Q2 2024

In Q2 2024, Belgium's top 5 personalization apps demonstrated diverse trends in downloads, revenue, and active users. Here’s a closer look at their performance based on data from Sensor Tower.

Themes - Wallpapers & Widgets had a dynamic quarter, with weekly revenue starting at $7 and peaking at $50 by the end of June. Downloads exhibited a downward trend, starting from 3.7K in early April and gradually decreasing to 666 by the last week of June. Active users remained relatively stable, fluctuating around 16K.

Control Center Simple saw a significant increase in weekly downloads, beginning at 750 and reaching a high of 3.2K mid-April before settling at 846 by the end of June. Active users increased steadily from 2.6K to 9K over the quarter.

Keyboard Font & Keyboard Theme experienced fluctuations in downloads, starting at 579 and peaking at 4.8K in early May, before declining to 309 by the end of the quarter. Active users followed a similar trend, rising from 2.6K to a peak of 6.7K in early May, and then slightly declining to 4.2K.

Zedge™ Wallpapers & Ringtones maintained a consistent performance in weekly revenue, averaging around $289 to $337 throughout the quarter. Downloads remained stable, fluctuating between 1.5K and 2.1K. Active users were robust, ranging from 18K to 20.5K.

Zipper Lock Screen Wallpapers showed a notable peak in downloads, reaching 4.7K in the week of May 20. Active users increased from 3.5K at the start of April to 6K by mid-May, before stabilizing around 3.8K to 4K towards the end of June.

For detailed insights and further analysis, visit Sensor Tower.